Southwest Washington Medical Center



 
 
Promotional campaigns
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What is Southwest known for, you ask? As a recognized brand in our community, Southwest continues to tell our story through outreach activities, advertising, and publications.

Southwest Health publication archive

150th birthday campaign: Pioneering Medicine
Began in the fall of 2006, this two-year effort highlights both Southwest's history and advanced services. Monthly topics feature doctors and promote educational offerings. A comprehensive video library includes our TV spots. You may also request featured DVD  productions on topics including stroke, heart, surgery.

daVinci robotic surgery campaign: RemarkableRobotics.com
When a new technology came to Southwest, our experienced surgeons sought to build recognition for this minimally invasive option.

Family Birth Center campaign: YourBabyYourWay.com
Envisioned as a local interactive hub for families considering childbirth through parenthood, this new website features social media, blogs and tons of health information.

Tower campaign: Small details, big impact
With the opening of the award-winning Firstenburg Tower  in early 2006, Southwest promoted the major addition to our Mill Plain campus. From private rooms with a view to thoughtful touches for families and visitors, the architects considered just about everything.  Watch the YouTube testimonial

Storytelling campaign: Advanced medicine with a human touch
When patients tell us their stories, we listen and sometimes tell them to a bigger audience. The TV campaign featured our heart services and jumping clinic .


Related links
Awards and honors
Fact and figures or download PDF overview with 2007 statistics
Leadership and Board of Directors
Quality measures
Southwest Washington Health System and our partners